Branding & Advertising Archives - Page 3 of 29

Is Artist Merch Broken? Merch Cat Wants to Tame the Space With Smarter Inventory and Metrics Management

March 9, 2024

Music Merch Manager App by Merch Cat What happens when merch stops being an afterthought and turns into an active revenue-generator? Merch Cat says its elevated focus on technology and analytics can boost art... Read More...

Adidas Quietly Reinstates Yeezy Sneaker Sales

Ashley King

March 3, 2024

Photo Credit: Adidas Adidas quietly announces it will reintroduce ‘popular Yeezy designs’ alongside new models, following the termination of its partnership with Kanye West. Sneaker and sportswear brand Adid... Read More...

Nohrlund Inks ASM Global Pre-Mixed Cocktail Deal Following Live Nation UK Tie-Up

Ashley King

March 1, 2024

Photo Credit: Nohrlund Pre-mixed cocktail brand Nohrlund announces a partnership with ASM Global following the success of their Live Nation UK deal last year. Nohrlund, the Danish pre-mixed cocktail brand, h... Read More...

DMN Pro Exclusive

How Valuable Is the Super Bowl for Artists? A Look At the Data Behind the Record-Setting 2024 Game

Paul Resnikoff

February 21, 2024

Super Bowl LVIII halftime show performers’ net Spotify monthly listener gains between February 10th and 18th (Source: Chartmetric) The longest and most-viewed Super Bowl in history featured performances from ... Read More...

Jungkook’s Brand Ambassadorship Continues with Spring 2024 Calvin Klein Jeans Campaign

Ashley King

February 18, 2024

Photo Credit: Mert Alas / Calvin Klein BTS’ Jungkook continues his brand ambassadorship for Calvin Klein with an early Spring 2024 Calvin Klein Jeans campaign in NYC’s Grand Central Station. Spring has sprun... Read More...

The New Nashville Hotness? Opening A Bar—Morgan Wallen Joins In

Ashley King

February 15, 2024

Photo Credit: Morgan Wallen Morgan Wallen is throwing his hat into the ring of new bars opening up in downtown Nashville. This Bar and Tennessee Kitchen will be a six-story live music venue, restaurant, and b... Read More...

Drive to the Charts: A Closer Look at Formula 1’s Increasing Influence on the Music Industry — And Vice Versa

Alejandra Arevalo

February 15, 2024

Photo Credit: Chartmetric (Crasianne Tirado) From Bad Bunny's chart-topping F1-inspired track "MONACO" to unexpected music video cameos by F1 drivers like Sergio Perez and Pierre Gasly, Formula 1's influence ... Read More...

Rémy Martin x Usher Sponsorship Kicks Into High Gear Following Super Bowl Splash

Ashley King

February 13, 2024

Photo Credit: Rémy Martin x Usher Hot on the heels of the Super Bowl, Usher teams up with Rémy Martin Cognac to debut a global campaign featuring a track from Usher’s new album. After Usher swept up at the S... Read More...

Usher’s Hard-Fought Journey to Super Bowl 2024 Has Been Years In the Making — Here’s a Detailed Look at the King of R&B’s Surprising Comeback

Jaelani Turner-Williams

February 10, 2024

Photo Credit: Crasianne Tirado, Chartmetric Following the release of his latest album Coming Home, Usher — arguably the 'King of R&B' — triumphantly took the stage at the Super Bowl LVIII Halftime Show in... Read More...

A Lawsuit for Breakfast: Walmart & Post Sued After Snoop Dogg Cereal Deal Sours

Ashley King

February 7, 2024

Photo Credit: Instagram / Snoop Cereal Snoop Dogg isn’t happy with the marketing efforts behind his Snoop Cereal—so he’s suing Walmart & Post. Here’s what we know. Broadus Foods was founded by Calvin Bro... Read More...

Timbaland Teams Up with Peloton & TikTok to Premiere New Wellness Music Video

Ashley King

January 31, 2024

Photo Credit: Peloton Timbaland teams up with Peloton and TikTok to premiere a new wellness music video, ahead of the release of the producer’s full album of wellness music later this year. Peloton and TikTo... Read More...

Honest Career Advice for Artists, Labels, and Startups — Is earthprogram the Expert Tour Guide for the Music Industry Jungle?

Paul Resnikoff

January 30, 2024

Music industry veterans (and identical twins) Jason Jordan and Joel T. Jordan originally founded earthprogram in 1996, relaunching it in 2020 with a guiding mantra to 'give honest advice to everyone.' The ind... Read More...

Adidas Settles Out-of-Court with Ye — CEO Says ‘No Money Going Either Way’

‘Pink Pony Club’ vs. Generic LoFi Beats: Activaire’s Co-Founder Explains Why the Right In-Store Music Transforms the Customer Experience

Spotify Is Reportedly Building Its Own Ad Exchange — With An Initial Focus on Video

Songtradr and Vinyl Group Ink Digital Advertising Agreement, Aim to Unlock ‘Significant Value’ Under the Partnership

Macy’s Accused of Covering Up Diddy Sexual Assault Scandal to Protect Its Lucrative Branding Deal

Is Artist Merch Broken? Merch Cat Wants to Tame the Space With Smarter Inventory and Metrics Management

Adidas Quietly Reinstates Yeezy Sneaker Sales

Nohrlund Inks ASM Global Pre-Mixed Cocktail Deal Following Live Nation UK Tie-Up

How Valuable Is the Super Bowl for Artists? A Look At the Data Behind the Record-Setting 2024 Game

Jungkook’s Brand Ambassadorship Continues with Spring 2024 Calvin Klein Jeans Campaign

The New Nashville Hotness? Opening A Bar—Morgan Wallen Joins In

Drive to the Charts: A Closer Look at Formula 1’s Increasing Influence on the Music Industry — And Vice Versa

Rémy Martin x Usher Sponsorship Kicks Into High Gear Following Super Bowl Splash

Usher’s Hard-Fought Journey to Super Bowl 2024 Has Been Years In the Making — Here’s a Detailed Look at the King of R&B’s Surprising Comeback

A Lawsuit for Breakfast: Walmart & Post Sued After Snoop Dogg Cereal Deal Sours

Timbaland Teams Up with Peloton & TikTok to Premiere New Wellness Music Video

Honest Career Advice for Artists, Labels, and Startups — Is earthprogram the Expert Tour Guide for the Music Industry Jungle?